#15. Hummer H3 – When Size is Your Trademark, Go Small…
The Hummer fad was one that passed quickly. The vehicles were impractical for the roads. Their appeal came from their ridiculously huge size and their association with the US Army. Hummer wanted to try to expand more into the mainstream. Making one popular vehicle just isn’t enough for a company.
What the Public Thought
The fact that Hummer doesn’t exist anymore should be a pretty clear indication of what the public thought of the H3. It’s not that the car was hated, it was just boring. Hummers were supposed to be bold monstrosities that could drive over other cars in the event of a zombie apocalypse. The H3 was just there.